Marketing Outlook 2011

Bali Tri-Conference

Menginstal CINTA

MENGINSTAL CINTA KE DALAM HATI

CINTIA : saya benar-benar butuh bantuan. Setelah banyak pertimbangan, saya memutuskan untuk menginstal CINTA. Apakah anda dapat membantu saya?

TEKNISI HATI : ya, saya dapat membantu anda. Anda siap untuk melanjutkan?

CINTIA : well, aku tidak paham hal-hal teknis, tetapi saya pikir saya siap untuk menginstalnya sekarang. Apa yang harus saya lakukan?

TEKNISI HATI : langkah pertama adalah membuka hati anda. Sudahkah anda mempersiapkannya?

CINTIA : ya, sudah, tapi ada banyak program lain yang sedang aktif. Apakah bisa menginstalnya sementara mereka berjalan?

TEKNISI HATI : program apa yang berjalan?

CINTIA : mari kita lihat ... Saya punya LUKA-LAMA.EXE, MINDER.EXE, DENDAM.EXE dan BENCI.EXE yang sementara berjalan sekarang.

TEKNISI HATI : tidak ada masalah. CINTA secara bertahap akan menghapus masa LUKA-LAMA.EXE dari sistem operasi anda. Mungkin akan tetap ada dalam memori anda, tetapi tidak akan lagi mengganggu program lain. CINTA pada akhirnya akan menimpa MINDER.EXE dengan modul yang disebut PERCAYADIRI.EXE yang tinggi. Namun, anda harus mematikan DENDAM.EXE dan BENCI.EXE. Karena kedua program ini akan mencegah CINTA tidak terinstal secara sempurna. Bisakah anda menonaktifkan itu?

CINTIA : saya tidak tahu cara mematikannya. Dapat anda ceritakan bagaimana?

TEKNISI HATI : Dengan senang hati... Mulai dari menu awal dan aktifkan MEMAAFKAN.EXE. Lakukan hal ini berulang kali agar menghapus program yang tidak anda inginkan.

CINTIA : oke, sekarang CINTA mulai terinstal secara otomatis. Apakah ini normal?

TEKNISI HATI : ya. Dan Anda akan menerima pesan yang mengatakan “program ini akan tetap terinstal untuk mengaktifkan hati anda. Anda melihat pesan tersebut?

CINTIA : Ya. Apakah sudah selesai terinstal?

TEKNISI HATI : ya, tapi ingat bahwa anda hanya punya program dasarnya saja. Anda perlu mulai menghubungkan dengan hati lain untuk mengupgradenya.

CINTIA : oops. ada pesan error. Apa yang harus saya lakukan?

TEKNISI HATI : apa pesannya?

CINTIA : ia mengatakan "ERROR 412 program tidak berjalan di komponen internal."

apa artinya?

TEKNISI HATI : jangan khawatir, itu masalah biasa. Itu berarti bahwa program CINTA diset untuk aktif di hati eksternal tetapi belum berjalan pada hati anda. Ini adalah salah satu kerumitan pemrograman, tetapi dalam istilah non-teknis ini berarti anda harus "menCINTAi" diri anda sendiri sebelum dapat "menCINTAi" orang lain.

CINTIA : jadi apa yang harus saya lakukan?

TEKNISI HATI : Sekarang buka direktori yang berjudul "penerimaan diri"?

CINTIA : ya, saya buka.

TEKNISI HATI : Bagus. Anda sudah mulai lancar dalam hal ini. Sekarang, klik file-file berikut dan copy ke direktori “MYHEART": MEMAAFKAN-DIRI SENDIRI.DOC, KESADARAN-DIRI.TXT, dan KETERBATASAN DIRI.DOC. Sistem akan menimpa file-file yang konflik dan mulai memperbaiki program-program yang error. Juga, anda perlu menghapus KRITIK-DIRI.EXE dari semua direktori, lalu mengosongkan recycle bin untuk memastikan file yang telah di delete benar-benar hilang dan tidak muncul kembali.

CINTIA : Hey! Hatiku kini terisi file-file baru. SENYUM.MP3 diputar di monitor saya sekarang dan itu menunjukkan DAMAI.EXE dan KEBAHAGIAAN.EXE sedang mencopy dirinya sendiri ke seluruh ruang hatiku. Apakah ini normal?

TEKNISI HATI : kadang-kadang, untuk orang lain butuh waktu, tetapi pada akhirnya semua akan terdownload juga. Kemudian, CINTA terinstal dan dijalankan. Jadi Anda harus bisa menanganinya dari sini. dan satu hal lagi ...

CINTIA : ya?

TEKNISI HATI : CINTA adalah software gratis. Pastikan untuk memberikan CINTA dan berbagai macam modulnya untuk semua orang yang anda temui. Mereka pada gilirannya akan berbagi dengan orang lain lg dan mereka akan memberi anda kembali beberapa modul sama hebatnya dengan yang telah anda berikan.

CINTIA: Pastinya! Terima kasih atas bantuan anda!

Blogger Buzz: Blogger integrates with Amazon Associates

Blogger Buzz: Blogger integrates with Amazon Associates

ASIA MARKETING CONFERENCE

Labyrinth

Connection

Every hour of the day passes by

Seconds, minutes hours just fly

I stare out of the window

Looking at the birds fly

Never saw the same bird twice

Living in the world of deception

Yet we are complete

Money is the source and energy

A source so powerful

Connecting souls worldwide

Completing the Incomplete

Giving a beggar a dollar makes him rich

Taking away a few from a millionaire makes him poor in anger

Debts creates quarrels

Having none is no good

If it persists a probability of various possibilities arise

.

Freedom is not free, but comes with a price

Liberty is not liberated

Everything comes with a price

It is not the president who rules

Not even the people

That is the point when we see

You never receive a meal for free

IBM, Microsoft Apple,

Are the new religions

DOW, NASDAQ are the new Gods

Pay more & you are in the best place in Heaven

If not you are going to suffer hell in paradise

Connection is lost in a very big loophole

Myspace and Facebook are the new

Meetings have become few

Dinners, Family occasions and siblings were the talk of the past

What is the new connection?

I still cannot judge,

When I think deep

I end up becoming a creep

I crawl and creep, Just to find

A connection to the past for the present & future

Author: Unknown

(thanks a lot whoever you are, this poem is really inspiring - Andi)

Touch Your Consumer Heart Through Community

Natural vs Intellectual

Natural Resources vs Intellectual Resources

A basic understanding on shaping Indonesia for better future

Andi P Rahim

January, 2010

The declining quality of the earth

Speaking at a side event of international climate talks in Copenhagen on December 16, 2009 on the theme “International Cooperation on Technology Transfer: Time for Action,” WIPO (World Intellectual Property Organization) Director General Mr. Francis Gurry said Intellectual property (IP), has an important role to play in technology policy - encouraging investment in the creation of environment - friendly technologies and their rapid dissemination are major policy objectives to which priority must be given. In both cases, the IP system, and in particular patents, are fundamentally important in that they provide a stimulus for investment in green innovation and contribute to a rapid – and global – diffusion of new technologies and knowledge.

I would like to highlight the key words of the speech; intellectual, technology, policy, innovation, investment and green. This was a clear warning that to be prospering in the future we must propose a policy which is count on intellectual resources as the core capital for investment to drive innovative technology for green world. We are now living in the age of global warming and if we continue to dig our natural resources, one thing is certain in the upcoming century that the next generation will be living in the age of global heating. Provided that we couldn’t find another planet to live on, then human being is now in the right direction to extinction due to planet earth is no longer habitable.

Indonesia has one out of only two tropical rain forests on earth (another one is Amazon) that significantly reduce the evil effect of global warming. Unfortunately, the quality of this rain forest is currently in serious declining. James Gustave Speth, dean of the School of Forestry and Environment Studies at Yale writes “half of the world’s tropical and temperate forest are now gone. The rate of deforestation in the tropics continues at about an acre a second. About half of the wetlands and a third of the mangroves are gone. An estimated 90 percent of the large predator fish are gone…Twenty percent of the corals are gone, and another 20 percent severely threatened. Species are disappearing at rates about a thousand times faster than normal.”

In Indonesia alone, the constant effort of irresponsible hunting to certain animals has been leading to the damage of ecosystem. Elephant, lion, orangutan, anaconda, just to mention a few, is now become those of rare animals. What should be done? How it should be done?

Natural resources and the economic growth

With its large economic potentials, Indonesia has adopted investment-friendly policies to continually promote the country’s economic growth. The availability of vast competitively and rich reserves of natural resources has made Indonesia an attractive choice for domestic and foreign investors, as well as venture capitalists to invest. However, today’s global business environments can no longer count on natural resources as a source of comparative and competitive advantage. Not only due to the constant pressure of green activist but its own nature as non renewable materials that bring itself to an end. It is intellectual resources that should be promoted as the next sources of competitiveness.

“For all the material blessing economic progress has provided, for all the diseases and destitution avoided, for all the glories that shine in the best of our civilization, the cost to the natural world, the cost to the glories of nature, have been huge and must be counted in balance as tragic loss,” writes James Gustave Speth the author of The Bridge at the Edge of the World.

Against this backdrop, this article is intended to provide timely insights for policy makers from both businesses and government officials to converge as well as to share invaluable thoughts and facts. Beside, to address and assess the critical issues and strategic challenges that lie ahead for making the earth a better world. It is the main purpose of this article to promote intellectual property as a true capital to build the nation for the benefit of all stake holders.

Many of us do not realize that our economic development too much rely on extracting the earth. Imagine when you do land clearing for mining site, you at the same time do a process of degradation, it is deforestation. Then the result of your mining goes into machines or turbines as fuel to be burnt and another degradation is about to begin, it is air pollution (Carbon Dioxide). In short, you ruin the ground when you dig into it, you damage the sky when you burn what you have dug, and you speed up the extinction of every single living species between ground and sky. Someday in the next century, a three years old girl would ask her mother; mommy…it’s too terrible here can we just move to another earth.......?

(to be continued...)

*Andi P Rahim is formerly an Associate Partner at Search and Solve Consulting, an intellectual property consulting firm based in Jakarta - Indonesia.